Shopping is always fun but it pinches the wallet, for me malls are the preferred desination for window shopping on weekends. During the business hours, I do window shop at Amazon.com. I have puzzled by their recommendation system and their book preview technology. I have explored more products using their recommendation algorithm. Their technology and their logistic service has changed the shopping behaviour ever since their inception.
After many days of window shopping at last I bought a book at Amazon.com and opted for fast delivery mode and they offered 30 days trial prime account membership. I accepted the 30days trial offer, all the products had delivered with in two business days. Since then, Amazon’s recommendation system found a room in my inbox. The more I window shop, the more it recommends. These recommendations were not absurd. These recommendations were being sent to my email, before deleting these emails I just rank their recommandation for fun.
Kindle: Now from $79:
One evening, I received a usual recommendation email. The email subject read as above mentioned heading. I opened the email and followed the link. It took me to Amazon.com, then I touched(clicked) the Kindle Touch. My mobile peeped by a message. The amount of $139 had been debited from my account. I was perplexed by that message. “Oh god! Did someone hacked my account?”, I cried. I immediately logged into the Amazon account and cancelled the order. My tension had not come down, I complained to Amazon customer service and also used the Amazon’s Live Chat service and communicated with customer service executive. He confirmed me, that the order was cancelled and they won’t claim the money from bank. I heaved a sigh of relief after his confirmation. He later explained me that the KiddleTouch product was bought by 1-click buy method. This method was for hassle free shopping and they made it as a default setting for all Kindle products buying through Amazon.com. I removed all my credit card details and unsubscribed the prime account. If I would not have unsubscriped the prime account they would have debited $76 it later days.
Why Amazon/Apple need to hold the credit card details? Is it easy to sell their products or for hassle free shopping?
Luckily u got the money back. Good tip for us. Its better to learn from other’s failures.